The father of Bugatti, Ettore Bugatti was born in Milan. Before opening new company he used to work in such companies as Mathis and Deutz.Milan-born He decided to locate new company in Strasbourgh, France. First car, which was created was 8 cylinders Type 30. It was 1922. The next one (two years later) was Type 35, which then transformed into 35A and 35B. The sports models followed (four-cylinder type 40 and eight-cylinder type 45), as well as the Royales. Despite the fact that Bugatti's cars were expensive and luxurious the World War II was a real problem for company, it was on the brink of destruction. Ettore's son, Jean died and family had big financial problems. in the 1950's was made it last car, the Volkswagen Group bought them and reclassified them to make airplanes. Ettore Bugatti's father was an artist and jewellery designer so this artistic bent was reflected in the way the cars were made and in their corporate logo. Engine blocks were said to be â€œscrapedâ€ so no gasket was required; the safety wires looked like lace patterns. This probably explains the red dots in the Bugatti logo. Or did the older Bugatti see his sonâ€™s cars as fine jewel pieces? The small dots that surround the Bugatti name are in stark contrast with the solid white letters with two strong background colours: black and red. In fact the Bugatti company said that the combination of elegance and technology are reflected in the oval frame dotted with 60 small pearls and the stylised initials of Ettore Bugatti. Bugatti cars were winners on the race tracks of the world. One model, type 35, had more than 2,000 victories. The Bugatti cars hugged the limelight for five consecutive years (1925-1930) in the Targa Florio, but the most glorious win was in the Le Mans race where drivers Jean-Pierre Wimille and Pierre Veyron stole the race with the little they had. The totality of Bugatti brands were incorporated into the Bugatti the EB 16.4 Veyron Pur Sang introduced in 2005 where the carâ€™s carbon body and aluminum stand out. But the corporate logo design is supposed to convey the message that Bugatti goes beyond engineering and technology, it speaks of the automotive pioneering spirit with eloquence.
Moreover in 2009, when Bugatti celebrated their 100 anniversary Bugatti created another logo which shows us that the brand is really proud of it's history and remember its roots